品牌進化 R1
R1 是一個源自德國的知名香菸品牌,目前由全球第四大菸草公司 Imperial Brands(帝國菸草旗下的 Reemtsma 子公司)生產與銷售。R1 品牌於 1984 年 由德國漢堡的 Reemtsma 菸草公司推出,該品牌以其極低的焦油和尼古丁含量而聞名於世。德國是其核心市場,在德語系國家擁有極高的知名度。 R1 is a well-known German cigarette brand, currently produced and marketed by Imperial Brands (through its subsidiary Reemtsma). The R1 brand was launched in 1984 by the Reemtsma Tobacco Company in Hamburg, Germany. The brand is globally recognized for its extremely low tar and nicotine content. Germany is its core market, holding extremely high brand recognition in German-speaking countries.









